Meet with executives and key stakeholders to determine expectations, goals, and limitations

Reviewed their content library and rights for each title

Developed a content calendar with built in flexibility to respond to trends

Created a unique ongoing series that leveraged their massive library

Set up a content pipeline to ensure a minimum of one release per day including clips, cut downs, thumbnails, metadata, etc.

Systematized thumbnail & title A/B testing

Set up a system with MGM to respond to needs from internal MGM stakeholders (marketing, sales, etc.) for content output

Operated the channel for years